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Background

Gaggenau is the leading brand for domestic appliances and has taken a pioneering role in innovation and design “Made in Germany”. Its success is based on technological advances and a clear design language, paired with perfect function

Project Goal

Translating luxury home appliances into impactful creatives that resonate with a premium audience.

  • Developed campaign visuals and marketing collaterals aligned with Gaggenau’s refined, design-led identity.

  • Crafted a visual language that positioned the brand closer to its aspirational customer base.

  • Balanced storytelling and clarity to ensure the right message reached the right audience.

  • Delivered best-in-class creatives that elevated perception and engagement across key touchpoints.

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